Personal Brand

Beyond client work, I'm building a personal brand around the intersection of business and creativity — the idea that strategy and craft are not opposites. I make things, write about the process, and share what I learn building brands from the ground up.

What I talk about

01

Building

Brands, businesses, and the systems that make them run. I document the build in public — what works, what breaks, and what I would do differently.

02

Making

Design and film are how I think out loud. Motion tests, edits, identity studies — the craft that keeps the strategy honest.

03

Noticing

The best creative comes from paying attention. I write about the details most people scroll past — in brands, in culture, in everyday design.

BuildingMakingNoticingBuildingMakingNoticing

Let's build something